Friday, February 19, 2016

Prescription drug costs

The article was "The $750 pill" by theweek.com. This article discusses how pharmaceutical companies overcharge for their pills. It talks about specific cases, especially Shkreli's habit of raising prices exorbitantly, such as making pills that cost $1 all the way up to $750. The purpose of this article is to expose how big pharma exorbitantly raises costs and influences politics in such a way that allows for them to continue doing this. The audience of this article are Americans who both vote and/ or take prescription medication. 
This article mostly appeals to logos. It mentions statistics of what thing cost and how much the pharma companies pay to make the drugs. It also appeals to pathos with loaded language with how the companies are over charging those who have no choice but to pay. The author does not reference himself in the writing but does appeal to ethos by mentioning authorities in the subject. The article does not make many direct rhetorical appeals but does contain loaded language and an overall tone of anger at these companies actions. The article primarily uses the rhetorical strategy of exemplification to get its point across. 

No comments:

Post a Comment